Healthcare providers often consider their website the “digital front door” to their organization. Some have even adopted a chatbot to help patients navigate their services. But few patients engage with these tools: About 43% of site visitors go immediately to a website’s search bar – which, more often than not, fails to deliver desired or accurate information.
Orbita Blaze – the next-generation of Patient Access and Acquisition – revolutionizes the search function on healthcare websites, transforming limited search tools into a genuinely intelligent virtual assistant. Orbita Blaze uses natural language understanding and intentional conversational dialogs so the whole website becomes an intuitive and useful search experience.