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Whitepaper Engaging HCPs Throughout the Pharma Brand Lifecycle with Conversational AI

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Download this Orbita white paper to learn best practices for engaging HCPs throughout the pharma brand lifecycle with conversational AI.

As the COVID-19 pandemic spread across the globe in early 2020, life sciences and pharmaceuticals organizations were forced to rapidly expand their digital marketing practices in just a few months rather than several years.

This white paper explores how the pandemic-driven shift to a higher volume of remote care in the healthcare industry makes it an optimal time for pharma marketers to offer HCPs personalized brand support through conversational AI.